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In the age of the internet, when anything can go viral, it’s essential that you protect your business from scandal. So it’s reasonable that, as an employer, you will want to know as much as possible about your employees. When applying for a job, most people paint over a few cracks and present somewhat idealised pictures of themselves, but it’s important to know if something more is going on and if an employee’s habits outside work could threaten your business.
This is especially important for a high-profile employee, such as a Chief Executive, PR executive, spokesperson, frontline service provider or political operative. Additionally, if you regularly send someone to meetings, conferences or on work trips, you need to be sure that their behaviour will align with the ethos of the company and not endanger any key relationships.